Comprend's Web Management Report ​2016

Digital trends of 2016

Comprend’s Web Management Survey has surveyed 90 Web Managers from 70 companies, positioned in 14 different countries to uncover what are the challenges and priorities in the digital corporate communications area. 

In this report we reveal our key insights on what these survey results mean for companies’ corporate communications and digital presence – Let’s explore the main findings!

90
Respondents

70
Companies

14
Countires

53%
Included in Europe 500

Key challenges according to Web Managers…

“Having websites responsive.”

“Lack of resources to produce content to social media and other digital channels.”

“Managing reputation on social media.”

“Combining data and platforms to provide the best possible experience for our audiences and to gain the best insights.”

“Aligning digital communications to our business strategy.”

"Website speed.”

“Integration, and increasing speed of change.”

“Be even more clear and transparent.”