Our annual Webranking research offers rich insights into changing audience expectations and shines a light on corporate communication best practice. Increasing stakeholder demands has resulted in a lower average score among the largest listed companies this year.
We have summarised the results and learnings from our research this year in a whitepaper. It is full of insights and tips on what content is expected across all sections, to help you improve your corporate website. The whitepaper covers all sections from Webranking, which are:
- Homepage
- About us
- Investor relations
- Governance
- Reporting
- Share information
- Press
- Sustainability
- Careers
- Features and functionalities
Each section is described with what the stakeholders expect, how companies have met these expectations this year and present a best practice example to inspire.
There is also a detailed description of our research methodology; how we select companies to rank and how the ranking criteria are created. Y
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We’re more than happy to talk you through Webranking over a call, or perhaps a cup of coffee.